ABOUT US
Founded in 2005, ROAST was built around quintessentially British food with a fine dining experience for the everyday customer, which we still pride ourselves on today. Since then, ROAST has flourished as a brand, becoming known for our signature pork belly, beef Wellington and classic scotch egg starter.
Our original home sits within Borough Market’s Floral Hall, well known for its large glass windows overlooking London’s oldest fruit and vegetable market. You may notice the pineapple statues on top of the building — a historical symbol of wealth dating back to when the fruit was rare and exotic, and now a well-recognised part of the Floral Hall’s character.
Today, ROAST continues that same story in a new corner of London, bringing the same food, warmth and hospitality to Shoreditch — the same values, a new setting.
ABOUT US
Founded in 2005, ROAST was based around quintessentially British food with a fine dining experience for the everyday customer, which we still pride ourselves on today. Since then, ROAST has flourished as a brand and we have become known for our signature pork belly, beef Wellington and classic scotch egg starter.
Situated in London’s oldest fruit and vegetable markets, is ROAST’s Floral Hall, well known for its large glass windows, allowing a view of the market below.
You may notice, on top of Floral Hall, there are pineapple statues. These pineapples are a historical symbol of wealth dating back many years as they were a rare and exotic fruit for many years. Today, these statues are a significant and well recognised part of Floral Hall.
