Founded in 2015, ROAST was based around the quintessentially British food with a fine dining experience for the everyday customer, which we still pride ourselves on today. Since then, ROAST has flourished as a brand and we have become known for our signature pork belly, beef Wellington and classic scotch egg starter. 

Situated in London’s oldest fruit and vegetable markets, is ROAST’s Floral Hall, well known for its large glass windows, allowing a view of the market below.

You may notice, on top of Floral Hall, there are pineapple statues. These pineapples are a historical symbol of wealth dating back many years as they were a rare and exotic fruit for many years. Today, these statues are a significant and well recognised part of Floral Hall.


Our menu at Roast reflects the best produce the British Isles has to offer. This is impossible without using purveyors that are incredibly passionate about what they do.

Some of the suppliers we are proud to work with include:

Lake District Farmers
Grovers of Borough Market  
Cantine Risveglio
Luigi Bosca
Freedom Brewery


Meet the passionate individuals who collectively make your dining experience truly exceptional. United by a shared commitment to quality and service, our diverse team brings their unique personalities and expertise to the table, creating a warm and inviting atmosphere that reflects our love for what we do. Discover the faces and stories that make up our restaurant family, as we look forward to the privilege of serving you.